Journal

“Slow Living” [quote, unquote]

Slow living is a romantic notion, one I’ve been on a quest to understand. I close my eyes and picture myself in a linen dress, making bread from scratch in my fabulous kitchen; not a care in the world. I see myself with time to read, a lot. Time to keep plants alive and thriving,

Read More

LA Juice – Vol. 04 Sneak Peek

Why a juice shop? and why LA? Growing up I never ate well. In fact, my diet was horrible. Fast food and other non-whole foods consumed my diet. At the age of sixteen, I developed severe cystic acne that made me self conscious. I tried medication, expensive topical treatments that showed only minimal improvement. I

Read More

The Ceramicist “A Peek into Volume Three”

Tara Burke’s Sydney ceramics studio sits cozy among a rabbit warren of other inspired creatives in a warehouse space in Alexandria – the city’s industrial inner east. Huddled against the back wall, Tara’s studio greets you with shelves and benches piled high with her earthen work. Plants drape about, clay is beaten and pressed, a

Read More

To Iceland We Go

Our good friend Christopher married the love of his life, our other good friend Bethany. They went on an adventure through Iceland for their honeymoon and the photos were so stunning, we just had to publish them. All images by Christopher Wohrle (@christopherwohrle). Let’s go.

Read More

What’s in the Office – Maptote

We love filling our little office with new pieces. Today, Maptote is joining us. Making HQ home is essential for us to stay inspired. Partnering with brands who see value in the details of design and production is one of the best parts about being a lifestyle brand – adding things to daily life that make

Read More

Bright Cellars – Custom Wine Innovators

It’s refreshing to see companies who are passionately going after innovation. Bright Cellars is one of them. They are a wine subscription service that based on a simple quiz, can match your perfect wine companions. Their algorithm works. For all of us wine lovers out there, that’s genius. Bright Cellars has utilized the latest technology

Read More

Boutonné “A Peek into Volume Three”

Where did the name Boutonné come from? My whole life, I’ve felt most at peace when everything around me is clean, polished and tidy. To me, that is luxury at its finest. Boutonné is a french term that illustrates just that. It translates in English to “buttoned up” – someone or something that’s complete or

Read More

Coffee Bar – Prvncl’s Neighborhood Coffee Stop

Everyone has one. That neighborhood coffee shop that is a cut above the rest, the one that makes you feel the most at home. For Prvncl, that place is Coffee Bar in our little downtown area of Redding, CA. Coffee Bar is unassuming – it’s approachable. It’s outdoor concrete counter and seating makes it a dream

Read More

Redesign – The Magazine and its Home

It’s essential to be progressive. Innovation is a key to success, especially for a startup, even more so for a creative startup. Making pivots in both process, structure and design will keep your head above water and move you to the next level – even if it isn’t as “successful” a pivot as you had

Read More

Just Start – The Art of the Startup

The most frequently asked question I get from people since launching Provencial Magazine is, “Where did you start?” My answer is is always the same. After your vision is clear and your mission is laid out – head to Squarespace to create a digital presence. It was there I was able to fully launch my

Read More

Old Soul Collective “A Peek into Volume Three”

Why Furniture? Furniture represents community, family and lives being lived from a place of rest. I was born to work with my hands and come from a long line of German shoemakers. Wood, leather, and metal are in my blood. My father builds homes, and I had the honor of learning that process from a young age

Read More

How I Balance

There are always ten thousand things going on at once. I feel like I’m constantly juggling the pressure of making my company successful, connecting with friends and family, remembering to feed myself and making sure I get enough sleep. Life is just busy most of the time, and that’s beautiful, because the busy-ness brings with

Read More

Death Valley Mystique

“Goodbye, Death Valley.” In 1849, a troupe of rogue settlers departed Utah on a westbound journey to find gold. Upon arriving at the cusp of an arid valley, they decided to cut across, to take a “shortcut” — only to discover that said “shortcut” was a 3-million acre basin devoid of water, shelter and life.

Read More